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	<title>West Loop Financial LLCWhat Your Financial Adviser Needs to Know About Your Brain &#8211; West Loop Financial LLC</title>
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		<title>What Your Financial Adviser Needs to Know About Your Brain</title>
		<link>https://www.westloopfinancial.com/2015/11/02/what-your-financial-adviser-needs-to-know-about-your-brain/</link>
		<comments>https://www.westloopfinancial.com/2015/11/02/what-your-financial-adviser-needs-to-know-about-your-brain/#respond</comments>
		<pubDate>Mon, 02 Nov 2015 09:00:48 +0000</pubDate>
		<dc:creator><![CDATA[westloop]]></dc:creator>
				<category><![CDATA[Time]]></category>

		<guid isPermaLink="false">http://evolvemypractice.com/?p=2299</guid>
		<description><![CDATA[<p>Behavioral economist Richard Thaler explains why financial professionals need to be familiar with psychology. Daniel Kahneman and Amos Tversky legitimized behavioral economics—the study of how people really behave around money, as opposed to how economists say a rational person ought to behave. Read the rest of the article on Time.</p>
<p>The post <a rel="nofollow" href="https://www.westloopfinancial.com/2015/11/02/what-your-financial-adviser-needs-to-know-about-your-brain/">What Your Financial Adviser Needs to Know About Your Brain</a> appeared first on <a rel="nofollow" href="https://www.westloopfinancial.com">West Loop Financial LLC</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><strong>Behavioral economist Richard Thaler explains why financial professionals need to be familiar with psychology.</strong></p>
<p>Daniel Kahneman and Amos Tversky legitimized behavioral economics—the study of how people really behave around money, as opposed to how economists say a rational person ought to behave.</p>
<p>Read the rest of the article on <a href="http://time.com/money/4074193/financial-advisers-brain-behavioral-economics-clients/" target="_blank">Time</a>.</p>
<p>The post <a rel="nofollow" href="https://www.westloopfinancial.com/2015/11/02/what-your-financial-adviser-needs-to-know-about-your-brain/">What Your Financial Adviser Needs to Know About Your Brain</a> appeared first on <a rel="nofollow" href="https://www.westloopfinancial.com">West Loop Financial LLC</a>.</p>
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